Minutes EDC 4B 04/14/2014MINUTES OF REGULAR SESSION FOR THE
ECONOMIC DEVELOPMENT CORPORATION 413 BOARD
LOCATION: 100 MUNICIPAL DRIVE, TROPHY CLUB, TEXAS
Monday, April 14, 2014
7:00 p.m.
STATE OF TEXAS
COUNTY OF DENTON
The Economic Development Corporation 4B of the Town of Trophy Club, Texas, met in Regular
Session on April 14, 2014.
The meeting was held within the boundaries of the Town and was
open to the public.
EDC 4B DIRECTORS PRESENT:
James Hicks
President
Rebecca Shuman
Vice President
Dean Murray
Treasurer/Secretary
Sean Weaver
Director
Dave Brod
Director
Greg Wilson
Director
STAFF AND GUEST(S) PRESENT:
Stephen Seidel
Assistant Town Manager
Alora Wachholz
Economic Development & Marketing Coordinator
Call to order and announce a quorum at 7:03 p.m.
CITIZEN PRESENTATIONS
REGULAR SESSION
1. Discuss and take appropriate action regarding the February 2014 Financials.
Director Shuman made a motion to approve the Financials as presented and Director Brod
seconded. The motion passed unanimously.
2. Discuss and take appropriate action regarding the March 10, 2014 Minutes.
Director Shuman made a motion to approve the March 10, 2014 Minutes as presented and
Director Brod seconded. The motion passed unanimously.
3. Discuss and take appropriate action regarding the July 8, 2013 Minutes.
Director Shuman made a motion to approve the July 8, 2013 Minutes as presented and Director
Brod seconded. Director Wilson abstained from voting, as he was not serving on the EDC 4B
Board at the time of this previous meeting. The motion passed unanimously.
4. Discuss and take appropriate action regarding the May 14, 2014 Business Meet &
Greet event.
Assistant Town Manager Stephen Seidel provided an overview of the planning process for the
May 14, 2014 Business Meet & Greet event at this time.
5. Overview and discussion of the Alliance Development Forum (ADF) event on
March 28, 2014.
Assistant Town Manager Seidel said that the feedback he has received from the event has been
really positive. He also said that Hershel Walker was a great keynote speaker and briefly
summarized the message behind his presentation.
6. Discuss and take appropriate action regarding the Shop Local Programs.
Assistant Town Manager Seidel provided a brief overview of the Shop Local Programs Policy
Draft changes, based on previous feedback and discussions with the Board. He requested
direction regarding keeping the Town -sponsored Shop Local Programs for brick -and -mortar
businesses only for the beginning of the program and then perhaps expanding from there.
Director Murray requested consideration to include residential businesses in the Programs who
pay sales tax to the Town in the future. Director Brod recommended that a change to bullet
number three under details section be made to accommodate future inclusion of residential
business in the Shop Local Programs. Director Weaver recommended a reevaluation of the
Policy in 90 days from the start of the Business Spotlight Program. Director Wilson motioned to
adopt the Policy with the change requested by Director Brod and a reevaluation in August 2014,
and Director Brod seconded. The motion passed with 5 Directors voting in favor of the Policy
adoption and one non -vote by Director Murray.
7. Discuss and take appropriate action regarding participation in the International
Council of Shopping Centers (ICSC) Conference on November 12-14, 2014.
Assistant Town Manager Seidel asked if the Board wish to participate with the other Chamber
cities as in years' past for the ICSC Conference, or if they preferred to do something different
this year by partnering only with Haslet. President Hicks mentioned that last year the traffic was
not that significant to the booth. Directors Brod and Murray stated they felt the Conference may
be a good place and time to invite the PD -30 developer to market his property and it would help
to promote Trophy Club as a business -friendly environment. Assistant Town Manager Seidel
was requested to bring this idea up to the PD -30 developer and see if he has an interest in
assisting to sponsor attendance at the Conference.
8. Discuss and take appropriate action regarding the LoneStar Logos & Signs Blue
Highway Sign Program.
Assistant Town Manage Seidel provided an update as to the current status of having TxDOT
blue highways signs installed on SH 114 to promote eligible local businesses in Town. He
explained an opportunity for the EDC 4B Board to assist these businesses with the installation
fee for these signs. Discussion was had as to what level the Board wished to subsidize
installation fees. Director Murray made a motion to approve presented Option 1, which provides
that the EDC 4B Board would subsidize installation and printing costs but no annual fees for
participating businesses, Director Wilson seconded. The motion passed unanimously.
9. Assistant Town Manager Update:
- Trophy Wood
- Trophy Club Town Center
- The Plaza
- Village Center
- The Village
Assistant Town Manager Stephen Seidel and Economic Development & Marketing Coordinator
Alora Wachholz provided updates and answered questions related to the topics above.
*THE BOARD MAY CONVENE INTO EXECUTIVE SESSION TO DISCUSS POSTED ITEMS
AS ALLOWED BY THE TEXAS OPEN MEETINGS ACT, TEXAS LOCAL GOVERNMENT
CODE 551.071.
Director Brod made a motion to adjourn at 8:28 p.m. and Director Weaver seconded. The
motion passed unanimously.
*Hicks, President
Dean MuW, Treasurer/Secretary
EDC 4B Board Page 8 of 12 Monday, May 12, 2014